Having a professional website can give you a leg up on the competition when it comes to job searching. Your website gives you the chance to say what your resume can't. It allows you to give your resume a personal touch and employeers the opportunity to get to know you a little better before they decide whether or not to grant you an interview. Making a webiste is easier than I thought thanks to Google Sites. I now have my very own website to impress potential employeers with.
I receieve emails on a regular basis from my college about internship and job opportunities. Having a professional web presence has made it easy to submit my resume and personal statement to these prospective employeers. I am already using my website as a reference when applying for internships. It's nice because I can showcase the work I've done in the PR sector with all of my involvement activities on campus. The places I apply to can actual see the experience I've had and the work I've done.
Circepad is an awesome site that allows you to set up and design your own website for free. It has many templates to choose from and prides itself the intuitive way it works. It is not technical which makes it a great resource for people like me with very little technical experience or intuition. Below is a quick clip on how to get started with Circlepad.
Sunday, December 5, 2010
Open Source Software
Until this week's lesson, I was completely unaware that open source software existed outside of Google Docs. Open source software is cool becuase anyone can access it for for FREE. Yep, it's free. This is somewhat frustrating for me becuase I purchased Microsoft Office at the beginning of this semester, and even with my student doscount it cost $120. Couldn't we have had this lesson first? It also allows a kind of collaborative effort by users in adjusting the software to improve it.
I have considered working in the non-profit sector of Public Relations. If I do, I would definitely suggest using open source software because non-profits usually operate on a tight budget. It would be an easy and effective way to cut back on costs - in any business for that matter. Open source software offers free use of a lot of software services that I use like publishing documents, spreadsheets, and slide shows.
My outside source this week is this website which is about the Open Source Initiative (OSI.) The OSI mission is to educate people about open source and to bring together people in the open source community. They try to maintain the transparency of open source software, and they act as a standards body in an effort to sustain trust in the open source community. OSI states on their website that "The promise of open source is better quality, higher reliability, more flexibility, lower cost, and an end to predatory vendor lock-in."
I have considered working in the non-profit sector of Public Relations. If I do, I would definitely suggest using open source software because non-profits usually operate on a tight budget. It would be an easy and effective way to cut back on costs - in any business for that matter. Open source software offers free use of a lot of software services that I use like publishing documents, spreadsheets, and slide shows.
My outside source this week is this website which is about the Open Source Initiative (OSI.) The OSI mission is to educate people about open source and to bring together people in the open source community. They try to maintain the transparency of open source software, and they act as a standards body in an effort to sustain trust in the open source community. OSI states on their website that "The promise of open source is better quality, higher reliability, more flexibility, lower cost, and an end to predatory vendor lock-in."
Gaming
I have never been one for video games, and before EME class I had never heard of Second Life. What I learned is that it is a 3-D virtual world which allows people to do pretty much anything they can do in real life with an avatar character from the comfort of their homes. Second Life is open to and created by the public. Gamers can meet and interact with other "residents" and explore popular destinations around the world such as the Eiffel Tower. After learning about virtual gaming I have come to the conclusion that I still prefer interacting with the real world and actually humanly experiencing life. Nonetheless, I see the benefit of its use in teaching as well as in the business world.
How virtual gaming can be used in PR is pretty evident: I would create an "island" for my client or company so that gamers could have a positive experience in the virtual world which would hopefully encourage them to do business with my client in the real world. I was also intrigued with the possibilities virtual games pose for politics since I am a political science minor. The "Howard Dean for Iowa" game was especially interesting. It would be a great tool to use to appeal to the younger members of a constituency.
When I was a little girl, my sister and I played "House" all the time. We each had three or four baby dolls that we could dress, pretend to feed, push in a stroller, and put down for a nap. Today, baby dolls are still being sold, but there is also another option. SimBaby. SimBaby is a virtual baby that you can design to your liking, feed, buy him/her clothes, take to the park, and have compete in cutie contests in a virtual world online. When I was 5 years old I didn't know how to type on a computer, let alone design my own baby in a virtual world. Quite obviously times are changing. As I learned through my outside source this week, even youngsters can live in a virtual world.
How virtual gaming can be used in PR is pretty evident: I would create an "island" for my client or company so that gamers could have a positive experience in the virtual world which would hopefully encourage them to do business with my client in the real world. I was also intrigued with the possibilities virtual games pose for politics since I am a political science minor. The "Howard Dean for Iowa" game was especially interesting. It would be a great tool to use to appeal to the younger members of a constituency.
When I was a little girl, my sister and I played "House" all the time. We each had three or four baby dolls that we could dress, pretend to feed, push in a stroller, and put down for a nap. Today, baby dolls are still being sold, but there is also another option. SimBaby. SimBaby is a virtual baby that you can design to your liking, feed, buy him/her clothes, take to the park, and have compete in cutie contests in a virtual world online. When I was 5 years old I didn't know how to type on a computer, let alone design my own baby in a virtual world. Quite obviously times are changing. As I learned through my outside source this week, even youngsters can live in a virtual world.
Distance Education
After viewing the presentation on distance education the thing that surprised me the most was the fact that it began in the 1700's. It never occurred to me that people could utilize snail mail as a means of distance learning. I was proud to learn that the University of London started distance education because I studied there this past summer. Distance education is described as learning that takes place when the student and instructor are separated by time or space. So that means that our EME class has participated in distance learning this semester, especially while Ms. Merryman was abroad. The number one advantage to distance education is that students can work at their own pace, but this advantage is actually a double-edged sword. Students can easily fall behind if they are not extremely self-motivated. So it's great for people with strict work schedules for example, but to keep up they have to keep themselves accountable. I do like the idea of having monthly phone calls like the Florida Virtual School to help keep students on task. I also think it's great that teachers make themeselves so readily available throughout the week.
Many of my PR professors use blended distance learning. We, the students, submit online assignments in conjunction with our weekly class meetings. My teachers also use the e-learning website to update grades. So it is very applicable to my major. As for professional distance learning use in PR, companies could offer their employees free access to distance learning courses pertaining to their line of business. It could be an excellent resource for companies to utilize to enhance their employees' knowledge.
My outside source for this week is this youtube video. It makes light of all that a distance education atnosphere has to offer as opposed to a physical classroom atmosphere. It made me laugh and made DE seem extremely attractive. This particular video is about distance education opportunities in Australia. Distance learning really is happening all over the globe!
Many of my PR professors use blended distance learning. We, the students, submit online assignments in conjunction with our weekly class meetings. My teachers also use the e-learning website to update grades. So it is very applicable to my major. As for professional distance learning use in PR, companies could offer their employees free access to distance learning courses pertaining to their line of business. It could be an excellent resource for companies to utilize to enhance their employees' knowledge.
My outside source for this week is this youtube video. It makes light of all that a distance education atnosphere has to offer as opposed to a physical classroom atmosphere. It made me laugh and made DE seem extremely attractive. This particular video is about distance education opportunities in Australia. Distance learning really is happening all over the globe!
Thursday, October 28, 2010
"Southern Bride"... My very own podcast!
Using sound is a dynamic way to add a little something extra to any presentation. PR firms are constantly pitching stories, ideas, and presentations so I could definitely use sound and podcasts. Podcasts are a great way to keep clients and consumers in the loop about what is going on in the company.
Click here to listen to my podcast called "Southern Bride."
Click here to listen to my podcast called "Southern Bride."
Digital Story Telling
Digital story telling is very effective tool for PR. For example, if I did PR for a real estate company, I would put together a digital story of all of our past projects to show prospective clients of the real estate company. It would also be great to have playing on repeat on projector screens at conferences and banquets.
The following is a digital story of my study abroad adventures form this past summer, enjoy!
Create your own video slideshow at animoto.com.
The following is a digital story of my study abroad adventures form this past summer, enjoy!
Create your own video slideshow at animoto.com.
Podcasting
This week we learned about podcasting and the benefits of using them in an academic setting. I thought it was really neat that Duke University used them in their courses. It would be great to have that here at UF in case you missed a class becuase you were sick or something. We could also use them during exam preparation in case we want to revisit material while studying. One Duke student even listened to lectures while working out and running errands.
Subscribing to podcasts is easy, and a lot of them are free! You just need a computer with internet access and podcatcher software. Then subscribe to podcasts of your choice, and the podcast will automatically download to your computer. We also learned how to create a podcast which was fun and interesting. (Click here for a list of podcasts.)
I could use podcasts in PR as part of a campaign. For example, if AT&T was my client I would presubscribe all AT&T smart phones to a podcast that would keep AT&T consumers up to date on the latest AT&T company news and new products. I could also use this tactic with computer companies such as Dell, and presubscribe all Dell laptops and desktops to a Dell podcast.
This article on podcasting advises companies on how they can decide if podcasting would be an effective marketing tactic. The companies who stand the most to gain from podcasting are those with audiences who are younger and somewhat technology savvy according to the research referenced in the article. Another interesting bit of information that the research revealed was that a majority of podcast subscribers are affluent. Podcasting is a cost-effective way of marketing that many companies should consider.
Subscribing to podcasts is easy, and a lot of them are free! You just need a computer with internet access and podcatcher software. Then subscribe to podcasts of your choice, and the podcast will automatically download to your computer. We also learned how to create a podcast which was fun and interesting. (Click here for a list of podcasts.)
I could use podcasts in PR as part of a campaign. For example, if AT&T was my client I would presubscribe all AT&T smart phones to a podcast that would keep AT&T consumers up to date on the latest AT&T company news and new products. I could also use this tactic with computer companies such as Dell, and presubscribe all Dell laptops and desktops to a Dell podcast.
This article on podcasting advises companies on how they can decide if podcasting would be an effective marketing tactic. The companies who stand the most to gain from podcasting are those with audiences who are younger and somewhat technology savvy according to the research referenced in the article. Another interesting bit of information that the research revealed was that a majority of podcast subscribers are affluent. Podcasting is a cost-effective way of marketing that many companies should consider.
Google Docs and Social Bookmarking
Google Docs just might be the best thing since sliced bread. At least for a student who has a lot of group projects. It allows users to attach email adresses to documents instead of the other way around. Google Docs converts documents, spreadsheets, and presentations into online versions and keeps the document online so that the project collaborators can edit it in one place.
My favorite thing about social bookmarking is that it's less mess. A lot of times regular bookmarking can result in a messy, unorganized list that is difficult to search through. Social bookmarking sites like Delicious allow you to create tags which help diminish clutter. The "social" part plays in by allowing you to share all of your saved bookmarks with friends.
I will definitely use Google Docs in PR when putting together Power Point presentations that require me to work with other people. I already use it in many of my classes for group projects. Social bookmarking would be a great tool to share with colleagues. When one of my coworkers found a useful site which the entire office would benefit from, she could save it on a site like Delicious so all of us could take advatage of it.
My outside source is the video below. It pokes fun at the old way of bookmarking and emphasizes the convenience of social bookmarking. It really sharpened my persepective of social bookmarking and made me realize its usefulness.
My favorite thing about social bookmarking is that it's less mess. A lot of times regular bookmarking can result in a messy, unorganized list that is difficult to search through. Social bookmarking sites like Delicious allow you to create tags which help diminish clutter. The "social" part plays in by allowing you to share all of your saved bookmarks with friends.
I will definitely use Google Docs in PR when putting together Power Point presentations that require me to work with other people. I already use it in many of my classes for group projects. Social bookmarking would be a great tool to share with colleagues. When one of my coworkers found a useful site which the entire office would benefit from, she could save it on a site like Delicious so all of us could take advatage of it.
My outside source is the video below. It pokes fun at the old way of bookmarking and emphasizes the convenience of social bookmarking. It really sharpened my persepective of social bookmarking and made me realize its usefulness.
Mind Mapping Project
Check out the Mind Mapping project I made on how to use social tools in PR here!
Monday, October 25, 2010
Digital Technology
I never realized that digital technology is all around us. Actually, I never knew what digital technology was. Turns out, it's a lot of different things from online movies to video games to digital story books - even my mom has an iPad. The perception of digital technology ranges from people who enthusiastically embrace it to those who shun it like the coffee shop owner in San Francisco who was referenced in the L.A. Times because he doesn't have any electrical outlets or Wi-Fi for customers. On the opposite side of the spectrum are the funeral homes that offer live-streaming videos of actual memorials on their websites.
I think that I would use digital technology in the corporate PR firm world. Certainly being able to conference call or "skype" someone into a meeting would be convenient. This type of media could also save a company money in travel expenses since an employee or client could virtually attend a meeting.
Since I am interested in entertainment law and would love to some day live in Nashville,TN, my outside source is this article which was interesting to me because it pointed out the ties between digital technology and music artists. Digital technology has thrown a wrench in the machine of copyright. Many copyright issues concerning the technology come from music and videos being copied without performers receiving royalties. With the growing popularity of digital technology, it is doubtful that much will or can be done in the future.
I think that I would use digital technology in the corporate PR firm world. Certainly being able to conference call or "skype" someone into a meeting would be convenient. This type of media could also save a company money in travel expenses since an employee or client could virtually attend a meeting.
Since I am interested in entertainment law and would love to some day live in Nashville,TN, my outside source is this article which was interesting to me because it pointed out the ties between digital technology and music artists. Digital technology has thrown a wrench in the machine of copyright. Many copyright issues concerning the technology come from music and videos being copied without performers receiving royalties. With the growing popularity of digital technology, it is doubtful that much will or can be done in the future.
Sunday, October 24, 2010
Visual (il)literacy
Week six's lessons focused on using visual literacy. At first, I thought that I would most definitely be visually illiterate, but it turns out I wasn't because visual literacy is basically the assumption that an image can be "read." It's understanding that you can learn or take something away from seeing a picture.
What really stayed with me after this lesson though is the Dove video. It showed how one company took a plain looking woman, gave her great hair and make up, took her picture and then used a program like Photoshop to make her look like a super model. they elongated her neck, arched her eyebrows higher, and gave her fuller lips. The end result didn't hardly resemble the woman whose picture was taken. The Dove video and the Extreme(Photoshop) Makeover video made me realize that we may be reading images wrong,or at least differently from how their original images would be read.
Learning how to use Photoshop is applicable to the advertising branch of my field of study. Knowing how to make a picture look better and understanding that people viewing an ad are actually "reading" it has made me more conscience of the work I produce. Using visual literacy effectively can improve advertisements and storyboards by leaps and bounds.
The following short film is an example of visual literacy which really made visual literacy clear to me. In the picture we can see that the animals are all going towards something, and it seem that the "something" is good because the expressions on the anaimals' faces look excited. The viewer can gather all of this without any writing. That, my friends, is visual literacy. Turns out we aren't visual illiterates after all.
What really stayed with me after this lesson though is the Dove video. It showed how one company took a plain looking woman, gave her great hair and make up, took her picture and then used a program like Photoshop to make her look like a super model. they elongated her neck, arched her eyebrows higher, and gave her fuller lips. The end result didn't hardly resemble the woman whose picture was taken. The Dove video and the Extreme(Photoshop) Makeover video made me realize that we may be reading images wrong,or at least differently from how their original images would be read.
Learning how to use Photoshop is applicable to the advertising branch of my field of study. Knowing how to make a picture look better and understanding that people viewing an ad are actually "reading" it has made me more conscience of the work I produce. Using visual literacy effectively can improve advertisements and storyboards by leaps and bounds.
The following short film is an example of visual literacy which really made visual literacy clear to me. In the picture we can see that the animals are all going towards something, and it seem that the "something" is good because the expressions on the anaimals' faces look excited. The viewer can gather all of this without any writing. That, my friends, is visual literacy. Turns out we aren't visual illiterates after all.
Sunday, September 26, 2010
I Know What You Mean Jelly Bean! (and other ways we learn)
Week five's lessons were my favorite thus far. This is most likely because I learned a lot about myself which is something I enjoy doing because I'm not so great at self-reflection like a lot of people are. Not only did I learn about myself, but my awareness was heightened of how others work and what makes people tick.
The first thing I learned is that there are three main learning styles: Visual, Auditory, and Tactile-Kinesthetic. I am a visual and tactile-kinesthetic learner which means I remember what I read and right as well as what I do. It was no surprise to find out that I am an interpersonal and intrapersonal learner because I am a social butterfly, I love to give advice/am usually sought after for advice, I'm good at understanding people, and I am constantly setting goals.
Knowing that different people have different ways of learning is something that I can use to make my PR presentations better. I am now more aware of the different aspects that go into making an effective presentation when trying to appeal to a diverse audience of learners. When using visual shows like Power Points, I will make an effort to to repeat concepts for auditory learners so they don't get lost in the visual presentation. For the tactile-kinesthetic learners, I should include a quick activity because they remember what they DO. So something like a short handout survey would be best to get them involved in the presentation. For my presentations to have the biggest impact, I need to make sure that I am appealing to all three types of learners.
My outside resource for this week's lesson could be used as a supplement to the material that we already have. It is a PowerPoint which, for linking purposes, has been converted to an HTML format. It gives teachers ideas on how to appeal to the different types of learners they encounter in their classrooms. The information shows teachers how to differntiate curriculum and learning environments so every kind of learner has the same advantages in the classroom. While the presentation is definitely geared towards teachers, it can also be applied to presentation-making in general.
The first thing I learned is that there are three main learning styles: Visual, Auditory, and Tactile-Kinesthetic. I am a visual and tactile-kinesthetic learner which means I remember what I read and right as well as what I do. It was no surprise to find out that I am an interpersonal and intrapersonal learner because I am a social butterfly, I love to give advice/am usually sought after for advice, I'm good at understanding people, and I am constantly setting goals.
Knowing that different people have different ways of learning is something that I can use to make my PR presentations better. I am now more aware of the different aspects that go into making an effective presentation when trying to appeal to a diverse audience of learners. When using visual shows like Power Points, I will make an effort to to repeat concepts for auditory learners so they don't get lost in the visual presentation. For the tactile-kinesthetic learners, I should include a quick activity because they remember what they DO. So something like a short handout survey would be best to get them involved in the presentation. For my presentations to have the biggest impact, I need to make sure that I am appealing to all three types of learners.
My outside resource for this week's lesson could be used as a supplement to the material that we already have. It is a PowerPoint which, for linking purposes, has been converted to an HTML format. It gives teachers ideas on how to appeal to the different types of learners they encounter in their classrooms. The information shows teachers how to differntiate curriculum and learning environments so every kind of learner has the same advantages in the classroom. While the presentation is definitely geared towards teachers, it can also be applied to presentation-making in general.
Thursday, September 23, 2010
Instructional Media Isn't Just for Education Majors
In week four's lessons we learned how to use instructional media. At first, I thought I wouldn't get much out of it because it seemed to be geared more towards Education majors, but as the lesson progressed I saw more and more ways I could use the information as a Public Relations major.
The slide show on instructional media taught us how to make the most effective presentations. The acronym C.R.A.P. is worth much more than the word it spells. Contrast, Repetition, Alignment, and Proximity are concepts that I hadn't thought about, but that after reading the slides realize how much of an effect they can have on a presentation. For instance, font size seems like such an insignificant thing, but when projecting something, font counts. I learned that 28 point size font and larger is best for projection. Another point made about instructional media is that not only is it okay to have a lot of white space, but it is actually a good thing. I always thought that the more abstract the slide, the better; but after viewing examples, I have come to the conclusion that my previous perception was definitely wrong.
As a Public Relations major I make countless Power Point presentations. So as my post title suggests instructional media is not limited to the use of Education majors. In fact, when making pitches to a company about PR or advertising designs, you are basically educationg top executives of a company or firm about your new idea. The YouTube video on multimedia provided me with a lot of tips on how to enhance my presentation by using animation and eye-catching graphics. So this lesson is most definitely pertinent to my area of study.
My outside resource for this blog is a PDF which further explains the concept of C.R.A.P. I preferred this PDF to the one we used in class becuase it very clearly describes what each aspect of C.R.A.P. means while still providing excellent examples. It gave me a better model to go off of, and I will definitely reference it when I have to make my next project presentation for my PUR3500 research class.
The man in the gray flannel suit on PR...
The slide show on instructional media taught us how to make the most effective presentations. The acronym C.R.A.P. is worth much more than the word it spells. Contrast, Repetition, Alignment, and Proximity are concepts that I hadn't thought about, but that after reading the slides realize how much of an effect they can have on a presentation. For instance, font size seems like such an insignificant thing, but when projecting something, font counts. I learned that 28 point size font and larger is best for projection. Another point made about instructional media is that not only is it okay to have a lot of white space, but it is actually a good thing. I always thought that the more abstract the slide, the better; but after viewing examples, I have come to the conclusion that my previous perception was definitely wrong.
As a Public Relations major I make countless Power Point presentations. So as my post title suggests instructional media is not limited to the use of Education majors. In fact, when making pitches to a company about PR or advertising designs, you are basically educationg top executives of a company or firm about your new idea. The YouTube video on multimedia provided me with a lot of tips on how to enhance my presentation by using animation and eye-catching graphics. So this lesson is most definitely pertinent to my area of study.
My outside resource for this blog is a PDF which further explains the concept of C.R.A.P. I preferred this PDF to the one we used in class becuase it very clearly describes what each aspect of C.R.A.P. means while still providing excellent examples. It gave me a better model to go off of, and I will definitely reference it when I have to make my next project presentation for my PUR3500 research class.
The man in the gray flannel suit on PR...
"You got a clean shirt, you bathe every day...
That's all there is to it!"
Wednesday, September 22, 2010
Don't Take Your Web for Granted
As a 20-year-old living in the 21st century, I can hardly remember a time when the internet was read-only 1.0 Web. Not being able to share information with billions of people across the globe is a concept I cannot completely grasp. So it's difficult to believe that the 2.0 read-write Web I know today has developed within my lifetime, and not long ago there was a different kind of Web altogether.
In the week three lessons I learned that, indeed, there once was a read-only web and it wasn't as ancient as I had thought. In fact, I was in the fourth grade when Web 2.0 started to gain popularity and usage. Since as early as the fifth grade I remember having a My Space page; most of the information I used for my eighth grade science fair project came from Wikipedia; and once I hit high school I was all about Facebook. I realize now all that I had taken for granted. I am a spoiled child of the Web 2.0 era.
On the other hand, I also learned a lot about the read-write websites that I have been missing out on. For instance, I absolutely love this site I found called Smile.ly. Not only can you try new brands for free and get coupons (as college students we all love free stuff), but you can leave feedback on brands which can help other consumers like you.
In the future, as a Public Relations director of a Fortune 500 company (I dare to dream big) I will use Web 2.0 to create interactive websites to include blogs and surveys so consumers can provide feedback and ask questions. Web 2.0 is a PR major's dream because it makes research so easy and accessible.
In the week three lessons I learned that, indeed, there once was a read-only web and it wasn't as ancient as I had thought. In fact, I was in the fourth grade when Web 2.0 started to gain popularity and usage. Since as early as the fifth grade I remember having a My Space page; most of the information I used for my eighth grade science fair project came from Wikipedia; and once I hit high school I was all about Facebook. I realize now all that I had taken for granted. I am a spoiled child of the Web 2.0 era.
On the other hand, I also learned a lot about the read-write websites that I have been missing out on. For instance, I absolutely love this site I found called Smile.ly. Not only can you try new brands for free and get coupons (as college students we all love free stuff), but you can leave feedback on brands which can help other consumers like you.
In the future, as a Public Relations director of a Fortune 500 company (I dare to dream big) I will use Web 2.0 to create interactive websites to include blogs and surveys so consumers can provide feedback and ask questions. Web 2.0 is a PR major's dream because it makes research so easy and accessible.
This video brought up a couple of good points about Web 2.0 that I hadn't thought about. First, Web 2.0 essentially allows average people to be authors. People can express their creativity whether through written work, pictures or videos without being formally published. The average Joe can do it himself. Also, the internet truly is forever which is an aspect of the Web that new users such as young children need to be constantly reminded of. Once you put something on the Web, you can't take it back, and stressing the importance of safety and discretion when putting yourself out there is imperative.
Tuesday, September 14, 2010
Mac vs. PC
In our first week's lessons I learned a thing or two about why I, the devoted PC consumer, should make the switch to a Mac. I have to admit, the arguments were strong, and the Mac commericals made me second-guess my PC loyalty, but by the end of the lesson my loyalty to PC was still there, and I walked away with an even deeper connection to Microsoft after learning of their first contract with IBM.
The commercials made two main points that stuck out to me. First, Mac is more compatible with your life (i.e. photos, videos, creating websites, music, ease of use and even the powercord magnetic pop is thought out.) Secondly, Mac can run Windows and anything else you would have on your PC. As I dig deeper into my Public Relations major, I do think their will be times that owning a Mac would be advantageous. Mac would allow me to be more creative with my projects and presentations.
This music video is a spoof of the Mac vs. PC commercials. It accentuates Mac's ease of use and trendiness while drawing attention to PC's professional reputation. It's a funnier spin on the ad campaign and is a bit less biased.
The history nerd in me enjoyed reading the articles and learning about how both Apple and Microsoft got started. I thought it was particularly surprising that Apple, a company which I view as fairly liberal and progressive, has had issues with criticisms of labor practices in the past. Apple's redeeming quality is that it has been named Most Admired Company in the World three years in a row.
I grew up in a neighborhood that was across the street from a major IBM industrial park in South Florida. So I enjoyed learning that Microsoft got a jump-start by making a contract with IBM that kicked off their most profitable era. It didn't surprise me that Microsoft dominates office suite market. I absolutely love using my Microsoft office suite to make diagrams and charts which enrich my various presentations I have to make in class and for campus involvement positions. It is also useful for building portfolios which I have sent to future employers when applying for internships and jobs.
The commercials made two main points that stuck out to me. First, Mac is more compatible with your life (i.e. photos, videos, creating websites, music, ease of use and even the powercord magnetic pop is thought out.) Secondly, Mac can run Windows and anything else you would have on your PC. As I dig deeper into my Public Relations major, I do think their will be times that owning a Mac would be advantageous. Mac would allow me to be more creative with my projects and presentations.
This music video is a spoof of the Mac vs. PC commercials. It accentuates Mac's ease of use and trendiness while drawing attention to PC's professional reputation. It's a funnier spin on the ad campaign and is a bit less biased.
The history nerd in me enjoyed reading the articles and learning about how both Apple and Microsoft got started. I thought it was particularly surprising that Apple, a company which I view as fairly liberal and progressive, has had issues with criticisms of labor practices in the past. Apple's redeeming quality is that it has been named Most Admired Company in the World three years in a row.
I grew up in a neighborhood that was across the street from a major IBM industrial park in South Florida. So I enjoyed learning that Microsoft got a jump-start by making a contract with IBM that kicked off their most profitable era. It didn't surprise me that Microsoft dominates office suite market. I absolutely love using my Microsoft office suite to make diagrams and charts which enrich my various presentations I have to make in class and for campus involvement positions. It is also useful for building portfolios which I have sent to future employers when applying for internships and jobs.
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